IV. Showcasing Your Portfolio
Besides being a great place to meet and network with other photographers, Twitter is a great place to showcase your portfolio. In this post, I will cover 3 ways to showcase your photography using Twitter.

1. Flickr + Twitterfeed
In Part II of this series I introduced you to a service called Twitterfeed. A refresher: Twitterfeed allows you to automatically import a RSS Feed into your Twitter account. The nice thing about Twitterfeed is that you can have multiple RSS Feeds feeding into your Twitter account. This means that you could create a separate Set on Flickr that is dedicated to your Portfolio work. You can then import that Set’s RSS Feed into your Twitter account via Twitterfeed. By only importing the Set’s RSS Feed, you ensure that your entire Flickr Photostream will not be published to Twitter. Although you could easily do that if you wanted…

2. Twitpic
Twitpic is another way for you to share photos on Twitter. When you upload a photo to Twitpic, you can add information and tags to the photo. Twitpic also allows users to comment on your photo directly from the Twitpic website. When someone comments on your photo, you will automatically be notified via a Twitter message. Each Twitpic page also has a Views counter, so you can check to see what photos are getting the most traffic. I envision Photographers using Twitpic to share “behind the scenes” footage or “sneak peeks” of upcoming Photo Shoots that you will be posting on your website or blog.

3. Promote Other Photographer’s Portfolio
I know… I know… This sounds ass-backwards… But hear me out. This is the “Do unto others, as you would have them do unto you” portion of this series on Twitter.

Lets walk through a mock example: John Heil in Vancouver posts a tweet about Danielle Fuller saying “Check-out the portfolio of @BeyondTheLens: http://tinyurl.com/c6zfa5. She’s an amazing Photographer in Connecticut”. Everyone that is following John Heil will see this tweet – As well as anyone that searches “Photographer” and “Connecticut” in Twitter Search. Either way, more people are exposed to Danielle’s portfolio…

Here’s where you need to break-out your abacus: Someone that is following John (i.e. Mr. X) also finds Danielle’s portfolio amazing. Mr. X then Retweets John’s post. This retweet will not only share Danielle’s information, but also John’s Twitter username to even more people.

So a simple random act of kindness from John may lead to new clients, or at the least – the potential for new Twitter followers for Danielle.

Next up is Part 5 of this Introduction to Twitter for Photographers series. In Part 5, I will share with you how to use Twitter to Keep up with current trends in the Photography industry.

Until then, feel free to follow me on Twitter: @darkroomRYAN and visit the previous posts in this series:
Introduction to Twitter for Photographers, Part I
Introduction to Twitter for Photographers, Part II
Introduction to Twitter for Photographers, Part III

Filed under: Marketing, branding, Marketing, photographers, Photography, twitter